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70 MARINE REVIEW September, 1926 SS 2 "at 8 me SS Y7-% jhi¥y || 1) It glad to see you, Mr. Johnson” Mr. Johnson is welcome because he is not merely another handshaker. He has always real news and definite ideas to contribute, and he brings to a conversation a fair-minded attitude and a keen intelligence. \ yy \ At | He has a first-hand knowledge of the field, and of its latest developments. He seems to be able to see things from your side of the fence, too, and often offers many a workable suggestion. Many men who welcome such a caller are neglecting interviews of even greater helpfulness—interviews with many Johnsons instead of one. Can you afford to miss “regular appointments” with the A.B.P. paper or papers that cover your field of industry? g Set aside—now—a definite time to go through your business papers care- fully. You will find that it pays to set a time to go through every issue. The membership of a publication in the Associated Business Papers, Inc. means that it conforms to the highest standards of editorial and advertising practice. The editorial matter, written by experienced men who know the field and its needs, is measured by the standard: “Is it real news?’’ The paper is pledged, as all A.B.P. members are, to consider first the interests of the subscriber. Readers can depend upon the character of advertising in an A.B.P. publi- cation, and they cannot afford to neglect the advertising pages. Here are many practical suggestions for greater plant economy and more efficient operation that may well prove of great value in keeping abreast of develop- ments in the fields of equipment and materials. THE ASSOCIATED BUSINESS PAPERS, Inc. Executive Offices: 220 West 42nd St., New York, N.Y. An association of none but qualified publications reaching 54 fields of trade and industry. MARINE REVIEW is a member of The A.B. P. Please mention MARINE REVIEW when writing to Advertisers